25.11.2024

2024 TRADE FAIR STORIES – A Journey Full of Inspiration and New Trends

The trade fair season began for us with exceptional intensity, and September 2024 could easily be called a trade fair month for the FABB Dream Team.

Our first industry meetings took place in China. The FMC Fair in Shanghai, held in the first days of September, is considered one of the largest events in the Asian market. Naturally, we couldn’t miss it, especially since part of our company is based in this country. Among other manufacturers, we had the pleasure of showcasing our latest collections, which attracted plenty of attention and admiration from visitors. FMC Shanghai is an excellent opportunity to build valuable industry relationships and a platform to view our offerings from a different perspective—the customer’s perspective.

After intense days in China, we returned to Europe energized and ready to continue our journey across international industry events. We visited Möbelmässan in Sweden and BIFE-SIM in Romania—two significant events that allowed us to meet new partners and present our products. Each of these events helped us better understand customer needs and refine the direction of our product development.

The next stop on our map was the M.O.W. Fair in Germany, regarded as the most important event in the European furniture industry. The 40th anniversary edition attracted designers, distributors, and upholsterers from around the world. Meetings during M.O.W. provided us with plenty of inspiration and opportunities for valuable exchanges of ideas.

We can’t wait for the upcoming events. Thank you for being with us during these exciting moments. We value your feedback and presence.

Soon, we’ll begin another year with fresh energy and inspiration. See you at Heimtextil in January!

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